THE BRIEF
Skyscanner asked us to work on the travel magician website as part of a £12 million campaign to enter new markets in Canada and Australia. This was Skyscanner's first global 360-degree marketing campaign which parodies quirky power-users who harness “The Ultimate Travel Hack” to find amazing travel deals. The campaign comes to life across TV, OOH and digital, including the launch of paid TikTok assets.
WHAT WE DELIVERED
The team at Boombox were integrated into the internal global brand team working closely with the creative directors. We assisted the team with the design phase, providing specialist advice to ensure the designs were ready for responsive build, taking the full UI into consideration. We then undertook the site build, adding interactions and custom animations that brought it to life and made this one page website into an experience rather than a static site.
THE BRIEF
Skyscanner asked us to work on the travel magician website as part of a £12 million campaign to enter new markets in Canada and Australia. This was Skyscanner's first global 360-degree marketing campaign which parodies quirky power-users who harness “The Ultimate Travel Hack” to find amazing travel deals. The campaign comes to life across TV, OOH and digital, including the launch of paid TikTok assets.
WHAT WE DELIVERED
The team at Boombox were integrated into the internal global brand team working closely with the creative directors. We assisted the team with the design phase, providing specialist advice to ensure the designs were ready for responsive build, taking the full UI into consideration. We then undertook the site build, adding interactions and custom animations that brought it to life and made this one page website into an experience rather than a static site.
THE BRIEF
Skyscanner asked us to work on the travel magician website as part of a £12 million campaign to enter new markets in Canada and Australia. This was Skyscanner's first global 360-degree marketing campaign which parodies quirky power-users who harness “The Ultimate Travel Hack” to find amazing travel deals. The campaign comes to life across TV, OOH and digital, including the launch of paid TikTok assets.
WHAT WE DELIVERED
The team at Boombox were integrated into the internal global brand team working closely with the creative directors. We assisted the team with the design phase, providing specialist advice to ensure the designs were ready for responsive build, taking the full UI into consideration. We then undertook the site build, adding interactions and custom animations that brought it to life and made this one page website into an experience rather than a static site.
THE BRIEF
Skyscanner asked us to work on the travel magician website as part of a £12 million campaign to enter new markets in Canada and Australia. This was Skyscanner's first global 360-degree marketing campaign which parodies quirky power-users who harness “The Ultimate Travel Hack” to find amazing travel deals. The campaign comes to life across TV, OOH and digital, including the launch of paid TikTok assets.
WHAT WE DELIVERED
The team at Boombox were integrated into the internal global brand team working closely with the creative directors. We assisted the team with the design phase, providing specialist advice to ensure the designs were ready for responsive build, taking the full UI into consideration. We then undertook the site build, adding interactions and custom animations that brought it to life and made this one page website into an experience rather than a static site.
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